DESIGNER SHOWROOMS APPLICATION FORM

Designer Showrooms Application Form – January 2019

 

INFORMATION


 

London Fashion Week Men's will take place 5th-7th January 2019.

                                         

DESIGNER SHOWROOMS 


 

The Designer Showrooms showcase a curated selection of innovative and diverse menswear brands, encompassing both ready-to-wear and accessories collections. The showrooms provide a key opportunity for press and buyers to meet the designers.

 

DiscoveryLAB

The DiscoveryLAB is a new on-schedule showcasing platform located within the Designer Showrooms. Combining the worlds of fashion, tech, music, art and performance, the DiscoveryLAB provides an immersive showcasing environment for our audience to discover and connect with new brands and collaborations within the creative industries.

 

APPLICATION CRITERIA


 

  • Applicants collections should consist of men’s ready-to-wear or accessories
  • Applicants should have been in business for at least three years and have a minimum of four stockists - one of which must be a UK retailer
  • Applicants may be asked to submit additional supporting information, which will be considered alongside the application to reach a final decision

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London Fashion Week Men's has limited space in the Designer Showrooms and DiscoveryLAB available for emerging designers who have been in business for less than three years. The criteria to show as an emerging designer can be found below. You should also look at applying for NEWGEN support. Information on NEWGEN can be found at www.britishfashioncouncil.com/newgen

Emerging (under three years in business):

  • Applicants collections should consist of men’s ready-to-wear or accessories
  • Applicants should have at least one stockist
  • Applicants may be asked to submit additional supporting information, which will be considered alongside the application to reach a final decision

  ​

Please note that by meeting the criteria above it does not guarantee a space within the designer showrooms or an on-schedule DiscoveryLAB slot. The Designer Showrooms and DiscoveryLAB showcase a curated selection of designers and space is limited but all those that meet the criteria will be considered. 

 
The British Fashion Council reserves the right to review, and waive, the eligibility criteria, for designer’s applications in exceptional circumstances.

 

The closing date for applications is Monday 26th November 2018.

GUIDANCE NOTES


 

Applicants will be notified by email by the end of November if the application has been successful.

If you should have any queries please contact:
Toyosi Ogedengbe
Designer Relations & Sales Executive
Tel: +44 (0) 20 7759 1952
toyosi.ogedengbe@britishfashioncouncil.com